Pay with a Tweet - Case Study - OMG version from Leif on Vimeo.
THE IDEA
Sell your products for the price of a tweet.
In today's world the value of people talking about your product is sometimes higher than the money you would get for it. ‘Pay with a Tweet’ is the first social payment system, where people pay with the value of their social network.
It’s simple, every time somebody pays with a tweet or post on Facebook, he or she tells all their friends about the product. Boom.
THE RESULTS
We launched Pay with a Tweet with the release of our book "Oh My God What Happened And What Should I Do?".
Thanks to Pay with a Tweet we got:
* 13.000+ Downloads & Tweets in the first 72 hours
* 170.000+ Downloads & Tweets in just 6 months
The system is free to use for every content creator out there. So what we created turned out not just to be a campaign for our book, but a whole new way to trade content online.
THE RESULTS ALL TOGETHER
* 400.000+ people paid for something with a Tweet or
Facebook post in just 6 months
* 10.000+ Pay with a Tweet buttons have been created
www.knarre.com